About

39° Sensitivo is an app concept designed mainly for people with sensitive skin. It’s a community-building platform for all the “sensitive folks” around the world to share their tips and tricks, rant about their frustrations, and get real doctors’ opinions for free. The main goal is for all users to feel more comfortable in their own skin, and get healthier physically and mentally along the way.

Logo explorations

Design Process

UX

Mindmap
Keywords
Personas
Scenarios
Task Analysis
Site Map

UI

Metaphors
Design Principles
Style Guide
Icon Set
Paper Wireframes
User Testing
Design Sketches
Low-fidelity Digital Wireframes
High-fidelity Digital Wireframes
Prototypes & Mockups

Main Persona

Main Scenario

Secondary Personas & Scenarios

Task Analysis

Site Map

Metaphors

Icon Set: Grid & Color

Icon Set in Use

Paper Wireframes

User Testing

1

Tasks

1. Open up the sensitivo app
2. Choose interests
3. Sign up
4. Read daily fun fact and click off
5. Go to feed section
6. Ask a question yourself and publish
7. Go back to homepage
8. Go to rant section
9. Play a game
10. Go to Circle section

2

Tasks

1. Open up the app
2. Choose interests
3. Continue as guest
4. Go to Feed section
5. Try to answer someone’s question
6. Go back to feed
7. Ask a question
8. Go to Circle section
9. Go to Rant section

Digital Wireframes

Welcome + Onboarding

Disclaimer:
Use laptop instead of mobile to see the above and below embedded videos, OR check out the entire prototype video here

Sign up

Signing Up + Daily Fun Fact Page

Feed section

Answering Questions & Certified Stamp

Circle section

Rant section

Me section

Watch entire prototype video

Join the Sensitive Squad today

Attribution:
Photos by Valeria Smirnova, engin akyurt, Sunny Ng, Cristian Palmer, Victoria Alexandrova on Unsplash